02.19.09
Realtors using Blogs, Facebook, and Google for fun and profit
We are in the Web 3.0 world now. Realtors are just starting to get it, but most of them don’t get it. Not all of it. Not yet.
It took a while, but Realtors are finally coming around to Web 2.0, Web 3.0, social networking, whatever you want to call it. It is becoming clear to Realtors (finally) that building a website and waiting around for Google to find it simply doesn’t work. This is a good thing! It means that they are waking up to the reality that we are LEAVING THE INFORMATION AGE and that we are ENTERING THE PARTICIPATION AGE. While this is a positive step, and Realtors are using more of these social solutions online, many see them just as a tool for profit instead of a tool for SHARING THEIR KNOWLEDGE and building credibility.
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