Your search engine ranking for your website is about to change – again. And this time, most business owners are going to get a piece of bad news that I have been warning about for a long time now. This Wednesday, Google launched a new search algorithm, called Caffeine, and they masked this by simultaneously launching a new feature that lets you add a background image to the Google homepage – whoopee. This change to Google is a huge fricken deal. I’ll explain why after the jump. » Read more: Google Changes Search Algorithm – You’ve Been Warned
Archive for the ‘Real Estate SEO’ category
Search Engine Friendly URLs Now in Our Applications
November 25th, 2009We updated our Store-Logic and Team-Logic CMS applications to take advantage of a new way to handle page URLs, which will make our client’s websites come up higher in Google and other search engines. I posted an in-depth article about how this works on our company blog today which you can view here. These new SEO features will work right now for all existing customers that are using Store-Logic 2.0 and Team-Logic CMS. Call me for more information if you are interested in adding these latest generation applications for your website if it was built before August 2008.
The Long Tail – A Secret Behind SEO Dominance
March 26th, 2009Here is one of the plays that comes right out of my Search Engine Optimization (SEO) playbook. This tip should make you more money with your website, but it also unfortunately takes more work for you to implement. This technique is one of the tips that high performance website owners use to dominate Google.
Realtors using Blogs, Facebook, and Google for fun and profit
February 19th, 2009We are in the Web 3.0 world now. Realtors are just starting to get it, but most of them don’t get it. Not all of it. Not yet.
It took a while, but Realtors are finally coming around to Web 2.0, Web 3.0, social networking, whatever you want to call it. It is becoming clear to Realtors (finally) that building a website and waiting around for Google to find it simply doesn’t work. This is a good thing! It means that they are waking up to the reality that we are LEAVING THE INFORMATION AGE and that we are ENTERING THE PARTICIPATION AGE. While this is a positive step, and Realtors are using more of these social solutions online, many see them just as a tool for profit instead of a tool for SHARING THEIR KNOWLEDGE and building credibility.
» Read more: Realtors using Blogs, Facebook, and Google for fun and profit
SEO Tips – Register your domain name for 3+ years
November 3rd, 2008
A prospective customer came in to see me today, and right away I found several things in their website that were holding them back from better search engine results and sales. One of the first things that I do when I evaluate a website is to look at the domain name registration of the domain name. The most glaring thing I found right away was that their domain name was about to expire in TWO MONTHS. This is most likely having a negative affect on their Search Engine Optimization (SEO).
» Read more: SEO Tips – Register your domain name for 3+ years
Ex-Google Engineers Create New Search Engine
July 29th, 2008Some ex Google engineers have created a new search engine called CUIL (pronounced “cool”). The domain is www.cuil.com. Their goal – to create a bigger, badder search engine that can rival Google. I tried it out, and I have some thoughts about it. More after the jump.
10 uses for old domains to increase SEO Value
July 7th, 2008If you are like me, you might own more than one domain name that you can use for your websites. What you may not have known, is that Google rewards the older names that you aren’t using for your website. Over the past year, we have noticed that Google is rewarding domain names that are older with a higher Google Pagerank. This is important, because the Google Pagerank variable can be thought of as a multiplier that use used against the keywords in your website for relevance to the terms in your site.
What does all that mean? It means that your older domains could possibly come up higher in Google, and that you should consider working some of your older domain names into your marketing plan.
Sussex County Real Estate Added to Delaware.com Portal
May 30th, 2008All homes in the Delaware area are now on Delaware.com!
Today I relaunched my real estate portal at Delaware.com. The portal now includes an expanded real estate search that includes all real estate listings in both the TrendMLS database, and the Offutt database that serves Sussex, County Delaware. The site is updated daily, and has over 60,000 homes. You can search by city, and also by neighborhood to view comparisons of listings that you are interested in. The site also includes virtual tours of properties, and you can search those as well. If you are a licensed Realtor, I can put this technology into a site for you. I will continually add new features to the site to make it the leading real estate site for the state of Delaware.
Free Delaware Business Directory Also Launched
I also launched a local web directory, where you can add your business for free. Simply go to the site and add your web site to the directory for free. If you opt to pay for a premier listing, we have included additional categories that you can be listed under, and there are additional search engine optimization fields that will help to direct traffic to your web site. Premier listings allow a logo, and they show at the top of each category.
Delaware.Com Real Estate Portal Launched
May 5th, 2008I just launched a new real estate portal on Delaware.com. The new real estate search engine for Delaware includes all homes in both Delaware area MLS databases. This allows us to offer a local real estate search that covers ALL of the available homes in Delaware. Each morning, we syndicate over 60,000 homes into our databases. With newer XML-based MLS data being integrated, we will expand this database even further.
